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Connected TV is Now the #1 Consumed TV Medium in America

Connected TV is Now the #1 Consumed TV Medium in America

Campaign Ad-Cloud Chief Product Officer & Co-founder Reed Smith breaks down the latest Nielsen TV Consumption Report and gets you Up To Speed on what it means to political marketers and campaign managers this Mid-Term.

Viewership Consumption

Nielson, August 2022

35%

Connected TV

34%

Cable/Satellite

22%

Broadcast TV

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