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3 Questions with TriAD CTV’s Alex Smith

CUInsight's Greg Michlig is joined by Alex Smith, Co-Founder & Chief Strategy Officer at TriAD CTV for a quick 3 question interview about TV advertising...

Three questions:

  1. (0:34) How has TV advertising evolved in recent years, and how do you see streaming TV advertising shaping the future for credit unions over the next 3–5 years?
  2. (3:44) What’s a common misconception credit unions have about using Streaming TV for marketing?
  3. (5:17) In what ways does partnering with a platform like TriAD CTV help credit unions compete with much larger regional and national banking institutions in their markets?
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